About Us
With a structure in place to support the operating companies strategically and efficiently, Iapetus provides shared service support to Iapetus Infrastructure Services, Atlas Retail Energy, Atlas Field Services, Atlas Commodities, Gold Coast Utility Specialists, Hyperion (HSE), Soaring Eagle Technologies, and the Unmanned Aviation Training Institute (UATI). Our model brings a rigorous evaluation of business performance and quantifiable accountability to appropriately determine and act on adjustments needed to ensure success. The nimble but hard-working teams bring extraordinary value to each component of the business and collaborate to provide best-in-class solutions and recommendations for their varying clients.
Meet our team of experts. Click on the photos for bios.
Executive Leadership Team
Craig Taylor
Founder & Chief Executive Officer
Craig Taylor is the founder and CEO of Iapetus Holdings, a portfolio of energy service companies and alternative investments. Taylor founded his first company, Atlas Commodities, LLC., in 2006 after leaving a career on Wall Street with leading energy brokerage firms. Identifying the opportunity to expand and grow new business ventures, Taylor leveraged his connections from across the energy value chain with the formation of Atlas Retail Energy and Atlas Field Services, intentionally diversifying the business’ service offerings. Today, the suite of businesses is a multimillion-dollar portfolio with more than 400 employees across seven U.S. offices with Taylor driving strategy and building the foundation for continued success.
Taylor has over 20 years of experience in the finance and energy space as a commodities broker for MBF Clearing Corporation and SCS Commodities Corporation. Prior to his career in commodities, he worked on the legal side of the finance sector for White & Case, LLP in New York City. His time managing contracts and creating relationships with multi-national banks, energy companies, and legal experts gave Taylor the foundation he needed to build his own ventures.
Taylor’s entrepreneurial spirit and personal path to his energy and finance career inspired him to give back to the next generation of business leaders through the Atlas Scholars program. He created the program in 2013 with the goal of attracting motivated high school students and offering them a summer internship that equips them with the hard and soft skills needed for college preparedness and career readiness. The experience focuses on mentorship, scholarship, and professional exposure through field trips to internationally recognized companies and visits from high-profile executives designed to give students a realistic view into what the corporate world values and how they should prepare at a young age. The program consists of 67 active Scholars, has acceptances from more than 20 unique universities, and regularly works with over 15 corporate partners in the energy and finance sectors.
Before beginning his career, Taylor spent several years as a leader in the United States Navy. He was a Petty Officer 3rd Class for the Presidential Honor Guard and USS Ticonderoga where he oversaw a platoon of over 50 men and women in duties representing the U.S. Navy at ceremonies for the President of the United States, Chairman Joint Chiefs of Staff, Secretary of the Navy and the Chief of Naval operations. Taylor received his B.S. in management from the University of Maryland, his J.D. from Fordham University, and most recently earned an MBA through the joint Global Executive Program at Columbia University and London Business School.
Tejpal Singh
Chief Operating Officer
Tej Singh serves as Chief Operating Officer for Iapetus Holdings LLC and its operating companies.
Originally from Canada, Tej began his career at Ontario Power Generation before pursuing a career in trading and consulting at Dynegy, TD Securities, and Deloitte in Canada. Tej moved on to Goldman Sachs in New York where he spent nearly six years in commodities trading and finally Mercuria in Houston, before joining Iapetus Holdings in 2012.
Tej obtained a B.S. in Electrical Engineering and Management Studies from McMaster University in Ontario. He was an active player raising money and defining business strategy for a Canadian commercial startup for seven years. Together with Craig Taylor, he is Co-Founder and Board Member of Atlas Scholars in Houston since 2012.
In 2021, Tej was honored among the recipients of the Top 50 Financial Leaders award by the National Diversity & Leadership Conference.
Benita Fields Land
General Counsel
Benita Fields Land serves a General Counsel for Iapetus Holdings LLC.
She received her bachelor’s degree in English Literature from Eastern Kentucky University and her Juris Doctorate from Salmon P. Chase College of Law. While attending Chase College of Law, Benita clerked for Magistrate Judge Gregory Wehrman in the Eastern District of Kentucky. After law school, Benita worked as an associate for the Law Offices of B. Dahlenburg Bonar, P.S.C., where she focused on labor and employment litigation cases. Specifically, several of these cases stemmed from retaliation, harassment, and wrongful termination of employees. She was also involved in class action litigation cases and a qui tam action while at B. Dahlenburg Bonar.
In 2005, Benita moved to Houston, Texas, where she worked as a legal recruiter for two years and also worked remotely for the Law Offices of Bonar, Borland & Bucher, LLC., from Houston, Texas before joining Iapetus Holdings LLC as General Counsel in February 2019.
Alexander Danielides
Business Development Director
Alex Danielides serves as Business Development Manager for Iapetus Holdings. Alex has over 14 years of experience in finance and energy. After receiving a bachelor’s degree in economics from Duke University in 2007, Alex began his career as VP at Goldman Sachs in New York. After a ten-year tenure, Alex became a NGL and derivatives trader at Trafigura.
Alex drives the growth of the company in an array of verticals servicing utility and energy companies across the country, including trading (Atlas Commodities), inspections, audit, training (Atlas Field Services and Gold Coast Utility Specialists), tech-enabled utility inspections (Soaring Eagle Technologies), and mid-market retail energy advisory (Atlas Retail Energy).
Chris Coker
Director of Safety, Health, and Operational Risk
Chris Coker serves as the Director of Health, Safety and Operational Risk for Iapetus Holdings companies.
Prior to joining Iapetus, Coker spent 15 years at Southern California Edison (SCE), where he held leadership responsibilities in different departments including Law, Vegetation Management, Safety, and Distribution. Most recently he served as Senior Manager in the Wildfire Program Management organization. Chris earned a bachelor’s degree in Finance and Risk Management from La Sierra University.
Sally Lechin
Director of Marketing and Communications
Sally joins Iapetus as Marketing and Communications Director with over 20 years of leadership experience in the field. Lechin achieved her bachelor’s in communications from Universidad Católica Andrés Bello before relocating to Houston, Texas to study a master’s in mass communications at the University of Houston. Lechin also holds certifications in Agile Project Management, Creating Web Pages, Effective Communication, Small Business Marketing, Social Media, and Google Ads and Analytics.
Lechin previously held managerial roles at Fortune 100 companies such as United Airlines, Phillips 66, as well as Saatchi & Saatchi, Lopez Negrete Communications, and Mattress Firm.
She has championed diversity and inclusion initiatives as a Hispanic leader both professionally and in the community.
Enid Mayer
Director of Human Resources
Enid joined Iapetus Holdings LLC in 2020 in the role of Director of Human Resources. Prior to joining, Enid spent 13 years in the airline industry supporting and overseeing the Human Resource function for both union and non-unionized work groups.
Most recently, Enid spent 10 years at a nationwide distribution wholesale company where she held the role of Regional HR Senior Director and oversaw the Human Resources field function for both union and non-unionized work groups in the East Coast, Central, West Coast and Hawaii regions.
Mike Marx
Controller
Mike Marx serves as Controller for Iapetus Holdings LLC and its operating companies. He has approximately twenty years of experience in accounting and finance and holds the Chartered Financial Analyst (CFA) designation. Mike has a Bachelor of Business Administration degree in accounting and finance from Southern Methodist University and a Master of Business Administration degree from Rice University.
After receiving his MBA, Mike spent three years in public accounting with UHY LLP where he worked on a variety of projects including preparing the lead plaintiff for the Enron securities litigation. Following UHY, he worked for twelve years at ConocoPhillips in a number of roles including managing accounting and finance teams in the Commercial Power Generation and Corporate Treasury Groups. More recently, Mike managed all aspects of the accounting, finance, and treasury functions for Matlack Transportation, a large equipment provider to the chemical, oil field services, and waste management industries.
Mike is a member of the Rice Alumni Association, Houston Society of Financial Analysts (HSFA), and serves as a volunteer little league coach.
Justin Everett
Sr. Manager of Strategic Operations and Supply Chain
Justin Everett serves as Sr. Manager of Strategic Operations and Supply Chain. Justin has more than 7 years of experience managing complex operations and supply chain challenges in the oil & gas, petrochemical and power generation industries.
After receiving his bachelor’s degree in supply chain management from the University of Houston, Justin began his career at Siemens, where he most recently held the position of Global Head of Procurement.
Justin is responsible for driving the operational excellence and supply chain effectiveness of the entire Iapetus portfolio. In this role, he ensures the company is operationally ready to support our client’s projects and create a competitive environment with our supply chain partners.
Operating Companies Leadership
As President of Atlas Retail Energy, Steve leverages more than 12 years of industry experience to ensure future growth for the business. Steve has played key roles within the company since its 2013 inception and has taken on increasing responsibilities year after year, helping facilitate the business’s rapid expansion. Tasked with overseeing operations, sales and strategic development opportunities, his leadership promotes a collaborative culture of ethics, professionalism and accountability while providing a premium service for Atlas’ diverse portfolio of clientele.
Today, Steve is focused on continuing Atlas’ expansion in the retail energy markets while maintaining the operational excellence clients have come to expect from his team. His client-first, diligent and proactive approach has helped some of the region’s largest energy users navigate the ever-changing regulatory market to reduce cost and manage corporate objectives efficiently.
Prior to joining Atlas, Steve spent more than five years at Tradition Energy as a Senior Retail Energy Advisor and quickly established himself as one of Tradition’s top producers. He holds a bachelor’s degree in Political Science from the University of New Hampshire and has completed executive leadership courses at Columbia University and Rice University.
Steve Roberson
President
Will Paden is the President of Soaring Eagle Technologies, a tech-enabled UAS (unmanned aircraft systems) drone inspections company founded in 2021. He graduated from Mississippi State University and since 2010 has been conducting missions with a focus on safety. That same year, Will began his career as a Blackhawk instructor pilot.
In 2015, Will founded Soaring Eagle Imaging. The company recently united with Skynetwest, also founded in 2015, to provide enhanced drone aerial services from coast to coast.
Will Paden
President
Matt is affiliated with the National Center for Construction Education and Research and is a Certified Tree Care Safety Professional through the Tree Care Industry Association. He has extensive experience in oil and gas midstream operations, environmental services, and firearms manufacturing. Matt manages the day-to-day field support services for the largest utilities in the U.S.
Matt Parker
Dir. of National Field Operations
Jenna Moon
Executive Director
Prior to be named the Executive Director, Jenna had previously served as the program director of Atlas Scholars for five summers. In addition, she was an administrator at the nation’s first energy focused school, Energy Institute High School in the Houston Independent School District. She served the campus as the Magnet Coordinator, Dean of Students and Corporate Liaison. In her role as Corporate Liaison she worked on partnerships with energy companies in Houston, helping to raise over $500,000 dollars to support innovative STEM programming. Jenna was a Teach for America Corps Member and spent six years working as an elementary teacher, during which she completed her Master’s in Business Administration and School Leadership from Saint Thomas University. Jenna earned her bachelor’s degree in history and political science from Saint Vincent College, where she was the captain of the women’s lacrosse team. She continues to stay involved with lacrosse as the Bellaire Women’s Lacrosse Club head coach. She also serves on the board of trustees for Aspirations Academies Trust in the U.K.
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